A POSITIVE MESSAGE
Here are some key points about what I propose literature needs.
1.) NEW WRITERS.
MFA programs were intended to professionalize creative writing and increase the value of the individual writer. They've had the opposite effect, because what they in fact do is create too great a supply of writers (an artificial supply); moreover, writers who sound the same. These programs produce competence instead of originality; treating literature not as an art, but a trade.
2.) NEW WRITING.
The current literary products; novels. stories, poems; aren't good enough. They're not working. The audience for establishment stories and poetry in particular has dwindled-- their impact on the culture even moreso. The prevailing philosophy of what constitutes "good" writing is flawed.
3.) NEW COMPANIES.
The big publishing companies are dominated by a highly-educated elite out of touch with the vast bulk of the American people. The literary art has to be released from its bureaucratic prisons and returned to its roots, to become organic, authentic, and alive. This is what the zeen movement has been doing.
4.) NEW MARKETING.
To strongly revive interest in literature, a break with the present is required. The new writer and new writing, revealed through new products, have to be different in every conceivable way-- look, sound, taste-- from the established mainstream.