Once you decide you need ideas, the question becomes: which ideas?
Which leads to other questions. Such as: what are the ideas of the literary establishment? Are those ideas defensible? Is there room for them to be supplanted?
As always, the strategic thinker needs to be looking for openings on the literary gameboard. Openings in the culture-- within time and space-- that can be jumped through before they close.
Stop in a Barnes and Noble and glance at all the titles on sale, not just the new releases on the main floor, but also the shelves and shelves of novels in the Fiction section. This is the competition. Or, one can go onto GoodReads and look at the many thousands of titles, and thousands of writers, hanging out there.
HOW ARE YOU GOING TO STAND OUT?
This blog seeks to answer that question. Don't think it's at all easy, or that it can be done by doing exactly what everyone else is doing. (Getting a Facebook page, say.)
Having new ideas is one piece of the necessary package.
The next question: what are the best vehicles for those ideas?