For goals, I'd have big ones. No 100 followers on Facebook. No running a membership group like a hobby. No small-time thinking. Otherwise there's no point.
We'd have to get the ULA back to where it was as an organization. A player. Not on the sidelines. Remember: We had regular write-ups in Page Six. Attention other writers groups can only dream about.
Our first targets would be n+1, and the McSweeney's gang whose flagship now is The Believer. The two leading lit outfits. The idea: Target them and compete with them. Be different from them and be eager to beat them.
A question is whether there's any desire among literary undergrounders for a bold and ambitious strategy.