There should be a way to calculate the buzz factor of various cities. Meaning, the total buzz achievable through that city, divided by the city’s size.
For instance, the buzz potential in New York is gigantic—but there’s a tremendous amount of ground to cover, as well as many competitors for noise.
At the other extreme, it’d be easy to dominate a small town, but it has low payoff.
The ideal is a city with a big payoff, with small as possible competition and territory.
What’s the buzz ratio of your city?