The supply/demand situation I sketch in the post below is a pessimistic one. There's really no point in being a writer. The set-up, if you want a meaningful number of people reading your work, is close to hopeless.
There is a solution-- but it takes the will to abandon everything about the status quo. It's what I was getting at with "pop." Everything would have to be done to distinguish new writers from the huge mass of the status quo. Not books-- but, Zeens-- or something. (Give me a name.) Not writers-- but popsters. (Or something.) Everything about the new art and the new practicioners of that art has to scream, "We're different!" Otherwise there's no chance.
For myself, I sense some strategic changes coming in society, so I'm changing, shifting, going more "populist" than before. Change or die! That's what the working class long has been told.